Frontend widget + backend API + knowledge base. Frontend sends messages to backend, which combines with knowledge context and sends to AI API, streams response back.
Create a knowledge base from your website, FAQs, docs, policies. Use RAG (Retrieval-Augmented Generation) to feed relevant context with each query.
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Identify as AI (transparency builds trust). Set clear limitations. Seamless handoff to humans. Monitor quality. Response times under 3 seconds. Include feedback mechanism.
Implementation: $3K-10K. Ongoing: $50-200/month API costs. ROI within 2-3 months through reduced support costs and improved lead capture.
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